Luxury Daily Vogue fetes 125-year anniversary
Prada, Gucci and Tiffany & Co. were among the bevy of brands wishing Vogue a happy 125th anniversary in the September issue of the Condé Nast title. The collector’s edition issue celebrates the milestone with some looks back into the Vogue archives, while also ushering in the fall fashion season. Brands followed the theme with placements that ranged from fashionforward cards to straightforward advertisements. “The Vogue 125 specialedition magazine represents a significant milestone for the magazine,” said Ross Anderson, founder and CEO of nylmedia, New York. “Many of the advertisers in this special edition want to be a part of the publicity surrounding the issue as well as show their support for Vogue and all it has done in shaping the fashion landscape for the last 125 years. “The issue itself is also going to be one of the most read of the last few years,” he said. “Loyal Vogue readers and the occasional readers are going to pay close attention to this special edition. And having Jennifer Lawrence as the cover story is only going to help.”
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